YOUTUBE
Introduction
* Created by three former paypal employee in feb 2005
* Acquired by google since late 2006
* The dominant online video provider , 1.2 billion/day
Why it is successful ?
* it is obvious
what ,what why and how
* User friendly
put and get video, skip ads
Wonderful recommendation system
* Easy idea but brilliant marketing concept
Difficult ti easy
* Simplicity is beautiful
easy ideas are the hardest to get
Without buffering
Hey, check out this video.......buffering......buffering 1 sec, 2 sec. buffering.
Growth factors
* sharing via e-mail or external websites
* intrection between users, group, subscription, comments.
* instant satisfaction
Introduction
* Created by three former paypal employee in feb 2005
* Acquired by google since late 2006
* The dominant online video provider , 1.2 billion/day
Why it is successful ?
* it is obvious
what ,what why and how
* User friendly
put and get video, skip ads
Wonderful recommendation system
* Easy idea but brilliant marketing concept
Difficult ti easy
* Simplicity is beautiful
easy ideas are the hardest to get
Without buffering
Hey, check out this video.......buffering......buffering 1 sec, 2 sec. buffering.
Growth factors
* sharing via e-mail or external websites
* intrection between users, group, subscription, comments.
* instant satisfaction
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